Strategic Engagement Service

STRATEGIC ENGAGEMENT FOR CORPORATE KITTING AND PR

Ready to take control of your business development process? Tired of seeing your hard earned leads leak through your funnel? Interested in seeing more of your existing clients stick around longer?

At The Expressory, we help you nurture relationships that drive growth—whether with clients, prospects, strategic partners, or your internal team.

Our Strategic Engagement Service is designed to create meaningful touchpoints throughout the year, ensuring the people who matter most to your business feel seen, valued, and appreciated.

Here's How We Deliver:

Discovery Session: We start with an in-depth discovery to understand your brand’s personality, preferences, and business goals. This helps us design touchpoints that authentically reflect who you are.

During this same conversation, we'll create right-fit client dossier that will help guide the research for your Dream 25 Strategies.

Touchpoint Mapping: We identify the key occasions for all categories of relationships (existing clients, prospects, strategic partners & team) to make sure you are consistently acknowledging them and showcasing your care and understanding.

For each occasion, we design thoughtful touchpoints using our Strategic Storylines to ensure the experience strengthens the relationship foundation with each recipient. Don't worry, we'll even cover drafting the most effective messaging as well.

Fulfillment: Once we align on the right experience for each touchpoint/occasion, your team can request as needed. No minimums.

You will also be able to request ad-hoc life milestone acknowledgements to ensure your clients feel seen beyond the business context, in the moments it matters most. Think baby, wedding and sympathy.

Finally, you'll also be able to work with our customer experience team to plan and execute and standalone projects you may need, like holiday campaigns and event book launches.

Dream 25 Strategies: This process begins with an analysis of the prospects that have leaked from your existing pipeline. We'll compare against the right-fit client dossier and identify the appropriate Dream contacts. If there are gaps, we'll do the research to get you to a complete list of 25.

From there, we'll use our Strategic Engagement Methodology to create a 1-year nurturing system to guide your most desired leads toward conversion. With monthly strategy reviews, you’ll stay on top of engagement and refine as needed.

And of course, we take care of sending each touchpoint on your behalf.

Why You Need This Now:

Our business environment changes quickly, demanding our attention and often leaving little time to focus on nurturing key relationships. Without a structured plan in place, opportunities to engage can slip through the cracks, leading to missed sales, lost referrals, and lower retention.

The Strategic Engagement Service gives you the tools and support you need to stay top-of-mind, build trust quickly, and drive conversions—all while fostering loyalty and appreciation. Now is the time to invest in the relationships that fuel your business growth, before competitors step in to fill the gap.

Program cost: $450 One-time setup, $1000 monthly + per piece mailing costs.